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Ok, so have at it! Let me know what you thought of the webinar!

Thanks for your feedback!

Fathi Said, CEO
IX Web Hosting

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How to Get onto Google – Part 2

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When I started my first web hosting company in 1999, I didn’t know much about marketing.

(That’s kind of an understatement, actually. Someday I’ll share a bunch of very embarrassing stories about my early mistakes and missteps, but that’s not what I want to talk about today.)

But I stumbled upon a brand new form of online marketing called “pay per click”, and I kind of figured it out. To my amazement, that one traffic source helped me create a really big hosting business faster than I could have imagined. And I did it profitably.

Fast forward almost 11 years, and you may have heard of “pay per click” by now. In fact, that form of advertising represents about 99% of the revenue of a little company you might recognize: Google.

Google’s pay per click program is called AdWords. The good news is, it’s still one of the best kept secrets in marketing today. I mean, how many of your friends and neighbors have even heard of AdWords?

One of IX Web Hosting’s guest experts is my friend Howie Jacobson, who wrote the book, Google AdWords For Dummies. Not only is he an AdWords expert, but he can explain it to the rest of us :)

Here’s a short video tutorial by Howie, exclusively for IX Web Hosting customers, on how to use AdWords to bring hungry prospects to your web site.

Watch the video here:

If you find this helpful, make sure to sign up for the zero-cost webinar on January 20, co-hosted by Howie and David Bullock, our resident SEO and Social Media expert. The topic: “How to Develop X-Ray Vision in Your Market.”

“How to Develop X-Ray Vision in Your Market”
Wednesday, January 20, 2010
Noon EST (9 am PST)
  • Is an online market worth your time?
  • How much profit can you expect?
  • Messages that will attract the perfect buyer
  • What to show visitors to predispose them to buy

You can find details and register just below Howie’s video clip.

The webinar is in just 9 days, and space is limited, so don’t procrastinate and miss out!

Wishing you health, happiness and prosperity,

Fathi Said, CEO
IX Web Hosting

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Twitter, Facebook, LinkedIn – help?

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OK, so I admit it. I’m as confused by “social media” as everyone else.

I can’t figure out how to get millions of followers on Twitter, or how to get hundreds of thousands of Facebook fans, or why I should even try.

But I can read the writing on the wall, and I’m willing to learn.

My friend and IX Web Hosting guest expert David Bullock is a genius about social media. He’s the co-author of “Barack 2.0: Barack Obama’s Social Media Lessons for Business” – and he’s agreed to share his social media chops with me – and you – in a series of video tutorials and live webinars over the next several months.

In this short clip (just 6 minutes and 19 seconds long), he explains just what the heck social media is, why we need to pay attention, and how to start using it to grow our businesses. (I’m taking notes!)

Watch the video here:

If you find it valuable, don’t forget to register for the zero-cost webinar on “How to Develop X-Ray Market Vision” on January 20, 2010 below.

“How to Develop X-Ray Vision in Your Market”
Wednesday, January 20, 2010
Noon EST (9 am PST)
  • Is an online market worth your time?
  • How much profit can you expect?
  • Messages that will attract the perfect buyer
  • What to show visitors to predispose them to buy

David will be co-presenting with Howie Jacobson, the author of Google AdWords For Dummies. Seats are limited, so please don’t delay and miss out.

Wishing you health, happiness and prosperity,

Fathi Said, CEO
IX Web Hosting

PS: If you can’t make the noon webinar time on January 20, don’t worry! Go ahead and sign up anyway and we’ll send you a video of it afterward so you can watch it whenever you want.

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